Biance Censori, wife of popular rapper Kanye West, has been a controversial figure for her bold fashion choices.
It is believed that she will be soon making a big career move by launching her own fashion line.
Censori teased her latest career move with the launch of her very own website titled “BIANCA” on Instagram. The caption read, “Coming December 11.”
However, it not yet confirmed what the brand will be about, but many fans speculate that it will surely have something to do with clothing.
If Bianca decides to step into the world of business, there is a warning for her that she will have to face rivals like Kanye’s ex Kim Kardashian, who already has a booming brand by the name, SKIMS.
PR expert Kieran Elsby gave his prediction saying that Censori’s brand might not turn out as successful as she is hoping as, “her public image has largely been built through association, she’s not a standalone brand in the way Kim Kardashian or even Kanye are.”
According to the PR expert, the 30-year-old Australian Architect’s looks have “certainly been memorable”, but they are rather “more headline-grabbing than wearable.”
Considering her bold stunt at the 2025 Grammys where she showed u naked on the red carpet, the expert says, “I’ll give her credit if she’s finally putting some actual clothes on.”
He further believed that if Bianca plans on launching her own brand, she will have to spend a lot of money to make people take her seriously in the world of fashion.
“Right now, though, this feels more like a vanity project than a commercial brand” and Kieran does not see it competing with Kardashian’s SKIMS.
